Responsible for developing communications strategies to elevate brand image

Strategize and execute PR campaigns and brand partnerships

Serve as a primary influencer contact responsible for responding to and managing gifting and samples for influencers

Actively monitor competitor and media landscapes

Helped ideate creative PR/influencer outreach for new launches and existing evergreen core product support

Organized and upkept influencer seeding lists and master contact database

Analyzed performance of influencer initiatives and assisted in the tracking of social media coverage from influencer partnerships

Assisted with development and distribution of mailers and send outs as well as US PR events

Monitored and reported on competitor activity and brainstorm unique ideas for US PR tactics

Create marketing/PR materials including brochures and handouts,

Provided efficient and professional administrative services to colleagues and supervisors; provide excellent customer service to customers

Maintained accurate client files, company contracts and insurance certificates

Audit invoices against purchase orders and budget for cost accounting entry and payables

Delivered daily guest service to thousands of guests per day in a Fortune 100 company

Actively displayed the "Four Keys" of the Walt Disney Company; Safety, Courtesy, Show, and Efficiency

Demonstrated ability to manage multiple tasks and work well under pressure in a fast paced environment

Responsible for ensuring guest satisfaction by giving prompt, friendly and knowledgeable service sales; assist customers with product selection, payment, or returns.